Sales and marketing professional Peyton Grymes III has been hired as the Director of Marketing and Membership Sales at The Ford Plantation.
“Since first visiting the club in 2000, I have been captivated with this exceptional property,” said Grymes. “The warmth and genuineness of the members and staff, the distinctive history of Henry and Clara Ford’s winter home, coupled with the extraordinary amenities, the tranquil Lowcountry setting and lifestyle, combine to define The Ford Plantation as the Southeast’s premier luxury sporting community.”
In this newly-created position, Grymes will lead the membership sales process, from lead generation to close, by planning, developing, and implementing all marketing and sales strategies. He will coordinate at the strategic and tactical levels to generate prospect inquiries to The Ford Plantation and on-site real estate sales office.
Prior to accepting the position of Director of Marketing and Membership Sales at The Ford Plantation, Grymes was Corporate Director of Sales and Marketing at Troon/Honours Golf Corporate Office in Birmingham, Alabama. While there, he orchestrated sales and marketing successes for 23 private, semi- private, resort, and daily fee clubs in eight states.
Grymes has also served as Director of Golf Sales for The Haig Point Club on Daufuskie Island, SC, The Club at Savannah Harbor, and Savannah Quarters Country Club in Savannah, GA, establishing sales programs for each club. He initiated and cultivated relationships with local, regional, and national corporations, PGA TOUR and its sponsors, meeting planners, destination management companies, private clubs, area hotels, golf package providers, and charities. These relationships proved very successful, with each club benefiting in substantial increases in revenue.
Grymes is active in many professional associations and actively pursues volunteer work in his community. He is an avid golfer with an eight handicap index. Grymes begins work at The Ford Plantation on October 1, 2019.